The Hazards of Personal Data Leaks

In today's rapidly developing information age, while people are enjoying the intelligence, efficiency, and convenience brought by the information society, they also have deep concerns about their personal information security. "Information exposure" has made people "transparent", and privacy leaks are frequent, resulting in frequent financial losses. Is your information secure? What are the dangers of data leaks? How can we protect our data information security?

The Hazards of Personal Data Leaks:

If financial accounts such as Alipay, WeChat Pay, online banking, and passwords are exposed, they can be used by others for financial crimes and fraud.

Virtual assets in users' virtual accounts may be stolen and cashed.

Leakage of privacy data can lead to a large amount of advertising, spam messages, e-commerce marketing, etc. being sent to users, causing great inconvenience to users' lives.

The Hazards of Enterprise Data Leaks:

Enterprise brand and reputation are most affected when websites are attacked. No company wants to associate their reputation with famous hacking incidents or customer credit card information loss.

Traffic loss is related to visibility and popularity, whether your website is purely an informational website or an e-commerce website. If a website is attacked, cautious customers who avoid logging into suspicious websites may not visit the website. Moreover, the ranking of enterprise websites on search engines will be affected. Google usually regularly crawls websites, identifies those that have been hacked or have "suspicious activity", and puts them on a blacklist.

Enterprise human resource costs. When a website is attacked and data leaks occur, the company is affected not only in reputation but also for enterprise owners, executives, or IT professionals responsible for website security, once an attack event causing data leaks occurs under their supervision, it may mean that they have to resign.

Time and cost increase. Once a website is attacked and necessary data leaks occur, and there is never any knowledge of what other risks and vulnerabilities there are, it is a great expense for manpower and material resources.

A small part of user privacy leaks are due to unconscious flow caused by bad habits, but most of them are caused by system management vulnerabilities. When users browse some unknown websites, they always unconsciously ignore warnings, resulting in information leakage. Of course, some are caused by unreasonable system management. Therefore, precautions should be taken when surfing the Internet.

Many internet companies do not pay enough attention to network security and data information protection, posing great security risks. Many companies are thinking about how to collect more user information, and then extract the maximum benefits from these users through big data analysis. There is no investment in technical support for big data information security, and data lacks the protection of secure encryption systems during the processes of collection, storage, analysis, calculation, and invocation. The following are measures that users and enterprises need to take to protect their data.

Personal Notes:

Reduce the use of URLs: Try to minimize the browsing time on services such as bit.ly, as they can be malicious. Users should open a new browser tab and search for the relevant content or website.

Take security certificate warnings seriously: When a website's SSL certificate is expired or invalid, a warning will appear in the user's browser to indicate that the security certificate of the current login website is invalid, or that the SSL certificate is issued by an untrusted CA authority. Users should exit the browser or check the authenticity of the website.

Carefully check the URL: Phishing websites are often carefully crafted to mimic a fake website with an SSL certificate. Therefore, before providing any personal information such as login credentials or accounts, users should develop the habit of carefully checking the certificate information in the address bar.

Enterprise Notes:

As phishing scams become more complex and sophisticated, security awareness training is critical to protecting businesses and employees from technology-based phishing scams.

Enterprises and platforms should also pay more attention to security protection, install SSL certificates through the Shenzhen Data Age GDCA in a timely manner. In addition to protecting user information security and preventing users from mistakenly entering phishing fake websites, it can also make users confident in visiting the website.

SSL certificates can authenticate the identity of the website and encrypt the website's data transmission to prevent users from mistakenly entering phishing websites. After deploying an SSL certificate, the strict encryption system effectively prevents third-party theft, tampering, traffic hijacking, and other behaviors, ensuring the security of user data.

After deploying an SSL certificate, the address bar will display "HTTPS" and a green lock, and more advanced EV SSL certificates can also display enterprise information in the address bar, allowing users to trust the website more and also enhancing the brand image and revenue of the enterprise. Privacy leakage is not something that can be changed overnight, and requires joint efforts from enterprises and individuals to make efforts to protect user information security. Therefore, deploying an SSL certificate is the best protection that enterprises can offer to users.

In the era of big data, personal privacy data may be leaked, and currently, privacy leakage issues still exist. However, with the continuous improvement and development of various security measures, privacy leakage issues will be effectively curbed.